EST 2023
Welcome to Ruelens Watches, where time is not just measured, but cherished. Our journey began in late 2023, inspired by a deeply personal and treasured heirloom—a Lemania watch gifted to my father in the 1960s. This timeless piece, passed down to me, sparked a passion that evolved into what Ruelens Watches is today.
Starting with the acquisition and trade of Seiko, Longines, and Citizen timepieces, we have steadily built our expertise and reputation in the world of horology. With each transaction, our knowledge deepened, and our collection expanded.
Today, Ruelens Watches is proud to offer an exquisite selection of timepieces, ranging from beloved classics to more exclusive, high-end watches. We are dedicated to helping our clients find the perfect watch that not only keeps time but also tells a story.
Thank you for being a part of our journey. We look forward to continuing this timeless tradition with you.
Yassin Ruelens
OWNER / CEO
I’m Yassin Ruelens from Herk-de-Stad, Belgium, proud of my mixed heritage, being half Moroccan and half Belgian.
The world of watches began for me at the age of 17 with a special heirloom—a Lemania watch that belonged to my father. This remarkable timepiece ignited a passion in me that has only grown stronger with time. Not even a year later, I was fortunate enough to acquire a Rolex 14010M, a watch that I deeply cherish and that further fueled my love for horology. In addition to my love for watches, I’m also a passionate car and sports enthusiast.
Over the years, I’ve had the privilege of learning from other jewelers, collectors and dealers, as well as through countless hours of studying, reading, and watching YouTube videos. These experiences have significantly expanded my knowledge and deepened my appreciation for fine timepieces.
Whether you’re a seasoned collector or just beginning your journey into the world of watches, I’m here to help you find the perfect timepiece.